Web Design Questionnaire

This preliminary questionnaire is an important part of the website building process. It helps organize the goals for your project in a way that we can understand and use to accurately provide you with a proposal. Please fill out this document to the best of your ability. If there is a question that doesn’t make sense or doesn’t apply to your project, feel free to leave it blank. Once we get all of the information we need, we can begin preparing a proposal or set up a phone conference to get into the specifics.

Your Name:*

Your Business or Organization Name:

Email Address:*


Mailing Address:*

Describe your Organization:

What is your current (or intended) web address/URL?

Do you have a web host? If so, what are the technical specifications?


Briefly describe your concept for the site. What service should it provide?

What is your main reason for this project (e.g. promote new product/service, make the site user friendly, target a specific audience)?

What end result would determine that the web site is a success (e.g. number of contact forms submitted or phone calls)?

Are there other considerations that could impact the project schedule (e.g. new product launch, marketing campaign)?


Describe a typical user who will visit your site (gender, age range, location, level of Internet experience). Provide more than one profile if applicable.

What action(s) should a user perform when visiting your site (search for information, sign up for an account, purchase a product or service)?

What are the key reasons why the target user chooses your company’s products or services (cost, service, value,netc.)

Do you know how many people visit your site each day, week or month?


Please identify any pages or features you envision as part of your site:

 Home Products/services FAQs Directions About (Us) Contact (Us) Articles Upcoming events
Special Features
 Flash Video Image Gallery Map Search Newsletter/Email list sign-up Information/request forms Uploads/downloads
 Registration/customer login Store/Shopping cart Online payment Forum Blog Reviews Customer surveys/polls Social Network

Please list any additional or custom pages you would like.


How often will you need to update the web site content?
 Hourly Daily Weekly Monthly

How many content pages do you expect to publish on your site each month?

Who would you like to be responsible for the updates?
 Web Site Developer I'd like to update it myself


Use words to describe the look and feel you want (e.g. clean, balanced, modern, friendly, corporate)?

Is there a specific theme you had in mind to incorporate into the website?

Do you have ideas of the colors to be used, and colors you don’t like?

Do you have existing business cards or other printed materials we need to match?

Please provide a list of websites you like or don’t like:
1. Website:  Like Don't Like

2. Website:  Like Don't Like


3. Website:  Like Don't Like

4. Website:  Like Don't Like

5. Website:  Like Don't Like

Please provide a list of competitors’ websites
1. Website:
2. Website:
3. Website:
4. Website:


Do you have a logo?

If Yes to Logo, please upload digital copy

Have you identified a tagline (e.g. “Reach out and touch someone”)?

Please submit your photos, graphics, artwork, and necessary content within 7 business days. For Bronze, Gold, and eCommerce Web Design Packages, please visit www.fotolia.com and pick out your free stock photos (up to 10 credits).

Web Design Package You are looking to Purchase?
 Web Design Special Package Bronze Professional Website Design Package Gold Professional Website Design Package eCommerce Website Design Package

Additional Information you would like to add?

Thank you for submitting your Questionnaire.  If you had not done so already, please choose your website design package, add to cart, and then check out. Payment is due up front to start on the project.

Website Design Packages